Business Studies - II
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Business Studies – II is an NCERT textbook for Class XII that delves into two pivotal areas of commerce:
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Business Finance: Covers sources of capital, operating income and expenditure, capital structure, financial planning, dividends, and financial institutions.
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Marketing: Includes product development, pricing strategies, distribution channels, promotional techniques, and consumer behavior.
With real-world examples, illustrations, and case studies, it encourages practical business thinking, preparing students for entrepreneurial ventures, further studies, or careers in commerce.
Username 11 Nov 2024 06:40PM
The product is good
Username 11 Nov 2024 06:40PM
The product is good
Username 11 Nov 2024 06:40PM
The product is good
